Miami Yacht Rental Prices Data

Open data · CC BY 4.0Viator · Nov 7, 2025 → Nov 7, 2026Direct channel · Feb 28 → Nov 6, 2026Prices = total paid by the customerData checked Nov 7, 2026

Miami Yacht Rentals: One Year of Real Data

What a yacht in Miami really costs, how many charters happen each month, who books them and why Saturdays sell out. Two sources: (1) the 8,175 booking requests received through Viator in twelve months, and (2) Book My Boat's record of direct bookings (website, Google Business and sales advisers) since February 28, 2026. All amounts are the total paid by the customer: boat plus the charges settled at the dock (fuel, crew and marina). The data, tables and charts on this page are free for journalists and researchers to use with attribution (see license).

By Mariam Revuelta, founder of Book My Boat. Disclosure: Book My Boat sells the charters described here and earns a margin on each; it does not own the boats. Gross customer spending is not company revenue.

PricesSeasonalityWhat a charter costsBoatsOccasionsDirect channelWhy Saturdays sell outDownloadsMethodologyLicensePress kit

2,569

completed charters in total: 1,331 via Viator (12 months) + 1,238 direct (8 months)

$3,752,902

total customer spending (Viator incl. dock charges + direct) · 9,626 hours on the water

$530/h

median all-in price per hour across 215 listed yachts (boat $310 + $220 captain, crew & fuel)

$2,120

typical 4-hour charter · $163 per person with 13 aboard

9,286

passengers carried via Viator alone

$1,612

average total price per Viator charter · median $1,689

8,175

booking requests received via Viator (most for dates already sold out)

56.8%

of requests ask for a pink yacht

50.5%

of customers who state an occasion are celebrating a birthday

73.0%

of charters run Friday to Sunday

51.8%

are booked 7 days or less in advance

80.6%

of Viator requests are cancelled · 4.7% of direct bookings with a deposit

Key findings

• A Miami yacht costs $530 an hour, all-in (median of 215 boats with a public price: $310 for the boat + $220 for captain, crew and fuel). A four-hour charter runs about $2,120, or $163 per person with 13 aboard. Yachts of 40–59 ft, half the fleet, list at $225–275/h for the boat; a 100-ft-plus megayacht, $1,990.

• The year is bigger than it looks: 2,569 completed charters, 9,626 hours on the water and $3,752,902 in customer spending through a single platform, combining Viator (12 months) and the direct channel (8 months). Between March and October the two channels are almost the same size (1,231 direct charters vs. 1,222 via Viator).

• Season: 75% of activity falls between March and August; July is the record month (212 charters and $339,458 via Viator alone; 476 charters and about $708,000 across both channels). November to January is the trough.

• The pink effect is real: 56.8% of all Viator requests ask for a pink yacht (Barbie, Princess, Pink…). Barbie is the most requested listing in the catalogue (2,326 requests). A pink yacht and a comparable white one cost the same: pink's advantage is demand, not price.

• Birthdays rule: of customers who explain the occasion, 50.5% mention a birthday. Far behind come bachelor/bachelorette parties (3%), families with children and anniversaries.

• Groups of six, booked late: median group of 6 on boats licensed for 13 (12 guests plus the charterer); 14.7% ask for the maximum. Half book a week or less ahead; 26% the day before or the same day.

• Saturdays sell out: 47.9% of the year's requests are for a Saturday, and in high season 121 requests arrive for each Saturday against about 14 possible charters. That is why 80.6% of Viator requests end up cancelled, against 4.7% of direct bookings with a deposit (see explanation).

Prices: what a yacht costs in Miami

Medians of the public hourly rates of the 215 boats listed on bookmyboat.net on November 7, 2026 with a posted price. 'All-in' adds the two charges almost every Miami charter bills on top of the boat: captain and crew ($110/h) and fuel ($110/h). Gratuity (15–20%) is not included.

All-in price per hour by boat size (median)

Boat (public rate) Captain, crew & fuel ($220/h)

Fees are 44% of the price on a 40–49 ft boat and 10% on a megayacht.

CSV · All 215 boats (CSV)

Within the 50–59 ft band, a 2000–2009 boat costs $240/h and a 2020–2026 boat $870/h. CSV

Area derived from the marina address on each listing. The Miami River holds the budget fleet; Miami Beach, the high end. CSV

Miami vs. Cartagena, Cancún and Ibiza

Published 'from' prices for a ~50 ft yacht and a group of 12–15, converted to an hourly equivalent (1 € ≈ $1.15; $1 ≈ 17.5 MXN; day rates divided by 8 h). What each price includes differs by destination.

CSV

Seasonality

Customer spending by month of travel, Viator channel (USD)

BoatDock charges (fuel, crew, marina)

Nov $3,633

Dec 25 Jan 26 $90,427

Feb 26 Mar 26 Apr 26 $278,695

May 26 Jun 26 $339,458

Jul 26 $253,385

Aug 26 Sep 26 Oct 26 $30,242

Nov 26 July 2026: $339,458 on 212 charters. Dock charges are 79.7% of the total.

Requests received vs. completed charters (Viator)

RequestsCompleted

Nov 25 Dec 25 Jan 26 Feb 26 Mar 26 Apr 26 May 26 Jun 26 Jul 26 Aug 26 Sep 26 Oct 26 Nov 26

July 2026: 1,821 requests for 212 charters. The gap is mostly weekend dates already sold out across Miami. CSV

What a charter costs (total price, Viator)

Budget by duration (means of completed charters)

Fuel and crew scale with hours; the marina charge is fixed ($150 per charter). On this channel dock charges are $150/h fuel and $150/h crew. For 271 charters the listing did not state a duration and 4 h was assumed.

Composition of the year's total price

Boat$435,421

Fuel$755,250

Crew$755,250

Marina$199,650

Boats and product

By listing (Viator, total price)

'Conversion' = completed charters ÷ requests.

Pink vs. the rest (completed charters)

PinkRest

Requests 4,6443,531

Completed charters 608723

Average total price ($)1,6091,614

Most used departure marinas

Day of the week (completed)

7.6 %Mon

6 %Tue

6 %Wed

7.4 %Thu

16.8 %Fri

36.9 %Sat

19.3 %Sun

CSV

Occasions and customer requests

26% of requests (2,129) include a 'special requirements' note. Keyword classification of that subset.

Occasion celebrated

Birthday50.5 %

Bachelor/bachelorette3.1 %

Family with children2.6 %

Anniversary0.8 %

Graduation0.6 %

Corporate / film shoot0.5 %

Sweet 16 / quinceañera0.4 %

Proposal / engagement 0.3 %

% of requests that include a note. CSV

What they ask for besides the boat

Group size and booking window

People per booking

All requests Completed

12345678910111213

Two peaks: couples (2) and the maximum (13 = 12 guests plus the charterer). 14.7% of requests ask for 13.

Booking window and conversion

The closer to the date, the higher the conversion: next-day bookings complete 50% of the time; those made more than 60 days out only 6%, because by then the weekend is sold out.

Time of day the booking is made (Miami time)

0h

3h

6h

9h

12h

15h

18h

21h

Bookings are made mostly between noon and 10 p.m.; 6% arrive between midnight and 6 a.m.

Direct channel: website, Google Business and sales advisers

Book My Boat's internal record of direct bookings with travel dates from February 28 to November 6, 2026: 1,299 reservations, 1,238 completed (299 Viator bookings also logged in that record from August were removed to avoid double counting). Amounts are what the customer paid (online deposit plus balance at the dock); on this channel fuel and dock charges settled directly with the owner are not included.

$1,607,331

paid by customers on the direct channel (Mar–Nov 2026)

1,238

completed charters · 4,591 hours

4.7%

of reservations did not happen (61 of 1,299) — vs. 80.6% of Viator requests

$1,305

paid per charter (mean) · median $1,275

$344/h

paid per hour (median)

63.0%

of charters add jet skis

70.5%

Friday, Saturday or Sunday · 33.1% on Saturday

24.4%

of charters are on a pink yacht

32

different boats from 48 independent owners

Completed charters per month: direct vs. Viator

Direct Viator

Mar 26

Apr 26

May 26

Jun 26

Jul 26

Aug 26

Sep 26

Oct 26

Nov 26

March–October 2026: 1,231 direct and 1,222 via Viator (50.2% direct). August–October direct figures are lower after removing Viator bookings the record began logging in August.

Paid by customers per month (USD)

Direct Viator (boat + charges)

Mar 26

Apr 26

May 26

Jun 26

Jul 26

Aug 26

Sep 26

Oct 26

Nov 26

July is the peak on both channels: $368,103 direct and $339,458 via Viator.

What the customer pays by duration (direct, medians)

The four-hour charter is 61.1% of the direct channel and costs $1,377 (median), $106 per person with 13 aboard. CSV

Pink vs. the rest (direct)

Pink comes out cheaper per charter because it is booked shorter (3.5 h vs. 3.8) and with fewer jet skis; per hour the difference is small.

Day of the week (direct)

9.5 %Mon

6.4 %Tue

5.6 %Wed

7.3 %Thu

17.7 %Fri

33.5 %Sat

20.1 %Sun

Why a direct booking does not happen (61 cases)

Here the customer has already paid a deposit ($300 on 64.9% of bookings): that is why only 4.7% fail. It is the contrast that explains the Viator cancellations.

Combined summary. Viator: 1,331 charters, 5,035 hours and $2,145,571 in 12 months (Nov 7, 2025 → Nov 7, 2026). Direct: 1,238 charters, 4,591 hours and $1,607,331 in 8 months (Feb 28 → Nov 6, 2026). Total: 2,569 charters, 9,626 hours on the water and $3,752,902 in customer spending. The periods differ; to compare channels use March–October 2026 only: 1,231 direct vs. 1,222 Viator. The direct ticket is lower ($1,305 vs. $1,612) because dock charges that are added in the Viator view are not included on the direct channel.

Why Saturdays sell out (and why so many requests are cancelled)

1. The cancellations. In Miami's high season every boat is sold out on Saturdays. Sales almost always happen one or two weeks ahead, and sometimes a month in advance every boat in Miami is already gone for every Saturday of the month. That is why there are thousands of cancellations: every single rental boat in Miami is full on Saturdays, and often on Sundays too. A small share of cancellations are due to weather, and another to customers changing their minds, since Book My Boat offers free cancellation up to 24 hours before.

What the data says: Saturday receives 47.9% of all requests in the year and has the highest cancellation rate (84.6%, against ~73% Monday to Wednesday); in high season an average of 121 requests arrive for each Saturday (up to 416) against about 14 feasible charters; and 71% of cancellations are bookings made more than 14 days ahead, when the date was already committed. On the direct channel, where the customer pays a $300 deposit, only 4.7% fail.

2. Capacity: 13 people aboard. Miami charter yachts carry a maximum of 13 people: 12 passengers plus the person who charters the boat, under U.S. Coast Guard rules for uninspected chartered (bareboat) vessels. That is why listings show a maximum of 13 and 14.7% of requests ask for it. More than 12 passengers requires a Coast Guard Certificate of Inspection.

3. Prices are always the total. Every price on this page is the total paid by the customer: boat plus captain/crew, fuel and, on the Viator channel, marina. In Miami a boat's listed rate is almost never what you pay in the end; that is why we publish the total.

Downloads (CSV and charts)

All files are released under CC BY 4.0. CSVs open in Excel or Google Sheets; charts come as PNG (300 dpi) and SVG (vector).

Open the data & press-kit folder (Google Drive) →

The folder contains the files below plus a Photos subfolder with high-resolution images of the fleet, the pink yachts and the founder, and the logo in SVG and PNG (credit: Book My Boat).

• README_LICENSE.txt

• bmb_city_comparison.csv

• bmb_direct_bookings_by_duration.csv

• bmb_miami_fleet_prices_2026-11-07.csv

• bmb_monthly_volumes_2025-2026.csv

• bmb_occasions.csv

• bmb_price_by_departure_area.csv

• bmb_price_by_size.csv

• bmb_price_by_year_built.csv

• bmb_weekday_demand_and_cancellations.csv

• chart_monthly_charters_2026.png

• chart_monthly_charters_2026.svg

• chart_price_by_size.png

• chart_price_by_size.svg

• chart_saturday_requests_cancellations.png

• chart_saturday_requests_cancellations.svg

• schema-pegar-en-head.txt

Methodology

• Listing prices. Every boat on bookmyboat.net/search and its detail page, read on November 7, 2026: 432 boats, 233 in the Miami–Fort Lauderdale area, 215 with a posted hourly price. 'All-in' adds $110/h for captain and crew and $110/h for fuel. Medians are used because 18 megayachts ($1,100–5,400/h) distort averages.

• Viator channel. All 8,175 booking requests in Book My Boat's Viator supplier account with travel dates from November 7, 2025 to November 7, 2026, in all states (confirmed, amended, cancelled, refunded); 1,331 completed and billed. Customer spending on this channel adds the charges paid at the dock to the amount settled by Viator: $150/h fuel, $150/h crew and $150 marina per charter; for 271 charters without a stated duration 4 h was assumed.

• Direct channel. The company's internal booking record (website, Google Business profile and sales advisers), February 28 to November 6, 2026: 1,598 rows, of which 299 were Viator bookings logged from August onward and removed to avoid double counting; 1,299 direct reservations remain, 1,238 completed. Amounts are what customers paid (online deposit plus balance at the dock) as recorded by the company.

• Occasions were classified by keyword in English and Spanish from the free-text notes that 26% of Viator customers attach to their request; a request can count in several categories.

• Other cities. Published 'from' prices by operators in Cartagena (nauty360, GetMyBoat, 21noticias), Cancún (GoVisitCancun, Ocean Majesty, Narzea) and Ibiza (ibizabarcoalquiler, Navega por Ibiza, Drink Home Ibiza, Charter en Ibiza), checked November 7, 2026.

• Limits. The two channels cover different periods. All figures describe one company's listings and bookings, not the whole Miami market. Gross customer spending is not company revenue: roughly two-thirds is paid to independent boat owners. No customer names, contact details or payment identifiers were used or are included. The page is refreshed quarterly; the 'data checked' date states the current version.

License

Use of this data. Media professionals, researchers and content creators are welcome to use the data, charts and findings on this page for journalistic, academic and non-commercial purposes. Please credit Book My Boat and link to this page as the source. Charts, tables and CSV files are released under a Creative Commons Attribution 4.0 International license. For interviews, additional data cuts, high-resolution images or the full methodology, contact press@bookmyboat.net.

Suggested citation: Book My Boat (2026). Miami Yacht Rentals: One Year of Real Data, 2025–2026. https://www.bookmyboat.net/miami-yacht-rental-prices-data

Press kit

About Book My Boat

Book My Boat is a Miami-based yacht and boat rental booking platform founded in 2020 by Mariam Revuelta and operating at scale since 2023. It sells private charters online on about 230 Miami-area vessels owned and operated by independent owners and captains, from 25-foot speedboats to 100-foot-plus megayachts, including its signature pink yachts. In the twelve months to November 2026 the platform booked 2,569 completed charters and $3.75 million in customer spending. Book My Boat does not own the boats it sells. www.bookmyboat.net

About the founder

Mariam Revuelta (24) is the founder and CEO of Book My Boat. Born in Cuba and based in Miami, she holds a Florida Yacht & Ship Salesperson licence (DBPR 13700, issued October 2024) and leads a team of six covering sales, captains and fleet maintenance. Available for interviews in English and Spanish. Founder page · LinkedIn · Instagram

Fast facts (quotable)

• Median Miami yacht: $310/h for the boat, $530/h all-in; a 4-hour charter ≈ $2,120, $163 per person with 13 aboard.

• Half of Miami's charter fleet was built 2000–2009 and rents for a median $240/h; a 2020–2026 boat of the same size, $870/h.

• 2,569 completed charters, 9,626 hours and $3,752,902 in customer spending in a year through one platform; 9,286 passengers via Viator alone.

• 80.6% of 8,175 Viator requests were cancelled — Saturdays sell out citywide weeks ahead; direct bookings with a deposit fail 4.7% of the time.

• 50.5% of customers who state an occasion are celebrating a birthday. 56.8% of Viator requests ask for a pink yacht; pink costs no more than comparable boats.

• July 2026: 476 completed charters and about $708,000 in customer spending across both channels — the record month.

What we can provide

• Additional cuts of the data (by marina, month or boat type) within 48 hours.

• Interviews with the founder (EN/ES), a captain and a boat owner.

• Filming or photography aboard on a weekday, by arrangement.

• Methodology notes and the anonymized booking extracts behind any figure.

High-resolution photos of the fleet, the pink yachts and the founder, plus the logo in SVG and PNG, are in the press folder on Google Drive (credit: Book My Boat).

Press contact

press@bookmyboat.net · +1 305 575 2445 (WhatsApp) · Book My Boat, Miami, FL